They look similar in a café cup but they’re quite different drinks:
Chai Latte

• Base: Made with chai (a spiced tea blend, often black tea with cinnamon, cardamom, cloves, ginger, star anise, etc.).
• Flavour: Sweet, spiced, aromatic, no coffee.
• Milk: Steamed milk (sometimes with froth) is added to the brewed chai or chai syrup/powder.
• Caffeine: Generally less than coffee, though still present from the black tea.

Coffee Latte (Caffè Latte)

• Base: Made with espresso coffee.
• Flavour: Smooth, coffee-forward taste, sometimes with slight sweetness from the milk.
• Milk: Steamed milk and a small layer of foam.
• Caffeine: Higher than chai, because of the espresso shot(s).

👉 So the difference is:

• Chai latte = tea + milk + spices.
• Coffee latte = espresso coffee + milk

Hey there, Bay Beans fans! Ever wondered how your local barista magically turns ordinary milk into silky, dreamy micro-foam? Today, we’re spilling the secrets in plain English—with a dash of humor.

What’s the Big Deal About Steamed Milk?

Steamed milk isn’t just hot milk. When done right—with a steam wand—you get microfoam: a glossy, velvety texture with tiny bubbles that practically sing when paired with espresso. This is the texture that makes latte art possible and your coffee taste like a mini cloud.


Contrast that with macrofoam, the big-bubble foam reminiscent of marshmallows—it’s fun, but not for latte art.

Gear Up: Tools You’ll Need

• Espresso machine with steam wand—your magic wand.
• Stainless steel milk pitcher—the cauldron for your foamy spell.
• Milk thermometer (optional)—keeps things from burning. Aim for about 55–65 °C (130–150 °F).

Step-By-Step: Milk Steaming 101 (Barista Style)

1. Purge & Clean
   Give that steam wand a quick blast of steam before and after use. Keeps it clean, hygienic—and the milk happier.
2. Cold Milk in the Pitcher
   Start with cold milk. It makes foam easier to manage and texture more consistent.
3. Wand Placement & Angle
   Insert the steam wand into the pitcher just off-centre (not the middle!), around the edge. Tilt the jug slightly so milk spins into a whirlpool.
4. Aerate (Stretch the Milk)
   Lower the pitcher until the wand tip just breaks the surface—this is where micro-bubbles form. You’ll hear a gentle hiss—music to your coffee-lover ears.
5. Texture (Heat the Milk)
   Once you see enough foam, submerge the wand deeper to create a whirlpool that mixes milk and air smoothly—this is the silky part. Heat until the pitcher is just too hot to hold.
6. Finish Clean
   Turn off the steam, wipe the wand, and purge again. Because nobody wants crusty wand residue in their beautiful foam.

Temperature: Don’t Burn It!

Too hot = sad milk. Overheated milk tastes scorched and loses foam quality. Stick to the sweet spot of 55–65 °C and trust your hand or thermometer.

Pouring: The Magical Finale

Time to impress! Pour from a little height, then bring the pitcher close as the cup fills. Tilt and wiggle to draw a heart or rosetta. Want tips from a champ? Barista legend Gwilym Davies says: pour at a 45° angle, slow down when three-quarters full, then pull through the center to finish the rosetta.

Why It Matters (Besides Looking Cool)

Steamed milk adds sweetness, body, and creaminess. It’s what makes your latte a luxurious hug in a cup. Plus, mastering this means you can impress friends with both your skills and latte artistry.

Final Thoughts (With a Smile)

Steaming milk is a bit of science, a bit of alchemy, and a whole lot of delicious fun. So grab your wand, play with textures, and don’t stress if your first heart looks like a blob. With practice—and maybe a coffee or two—it’ll start to look like art.


Stay playful and caffeinated,
Team Bay Beans

At Bay Beans Coffee, we reckon great coffee starts with understanding the magical transformation that happens inside our roaster. Every morning, our roasting team rocks up before dawn to begin the careful process of turning green coffee beans into the aromatic, flavourful coffee you love. Today, we’re pulling back the curtain on this fascinating craft.

## What Happens During Roasting?

Coffee roasting is both an art and a science. When green coffee beans are exposed to heat, they undergo a complex series of chemical reactions called the Maillard reaction – the same process that gives bread its golden crust and grilled meat its savoury flavour.

During roasting, the beans change colour from green to yellow, then to various shades of brown. They also expand in size, lose moisture, and develop the oils and compounds that create coffee’s distinctive aroma and taste. The entire process typically takes between 8-15 minutes, but those minutes are crucial in determining your coffee’s final flavour profile.

## The Roasting Process at Bay Beans Coffee

### First Crack

Around 196°C, you’ll hear the first “crack” – a popping sound as the beans expand and release moisture. It’s like the beans are having a bit of a whinge about the heat! This marks the beginning of what we consider “light roast” territory. Light roasts preserve more of the bean’s original characteristics and tend to be more acidic with bright, complex flavours.

### Development Phase

Between first and second crack is where the magic happens – it’s like the beans are getting their act together. Our master roasters carefully monitor temperature, airflow, and timing to develop specific flavour profiles. This is where experience and intuition meet precision and data – it’s fair dinkum craftsmanship at its finest.

### Second Crack

At around 224°C, second crack begins – a quieter, more rapid popping. By now the beans are really feeling the heat (literally!). Beans that reach this stage become medium to dark roasts, developing deeper, more caramelised flavours with less acidity and more body.

## Our Roasting Philosophy

At Bay Beans Coffee, we’re all about what’s called “profile roasting.” Rather than just roasting to a specific time or colour, we develop unique roasting profiles for each origin and blend. Our Ethiopian beans might cop a lighter roast to show off their floral notes, while our Brazilian beans get a medium roast that brings out their chocolate and nutty characteristics.

We use a combination of traditional techniques and modern technology. Our roaster lets us precisely control temperature curves, airflow, and development time, while our experienced roasters use their senses – listening for cracks, watching colour changes, and even smelling the developing aromas – to make real-time adjustments.

Each of our blends tells a story. Our roasters don’t just follow a recipe; they taste, adjust, and perfect each batch. It’s like being a chef, but instead of salt and pepper, we’re working with time, temperature, and airflow to bring out the best in every bean. And unlike your mate Dave’s BBQ attempts, we actually know what we’re doing with the heat!

## Roast Levels and Flavour Profiles

**Light Roast**

- Bright acidity and complex flavours
- Retains more of the bean’s origin characteristics
- Perfect for pour-over and light brewing methods
- Higher caffeine content than darker roasts
- Bean surface appears dry with no visible oils
- Our recommendation: Try our **Forte** – it’s a ripper for those who love bright, fruity notes

**Medium Roast**

- Balanced acidity and body
- Caramelised sweetness with origin flavours
- Versatile for most brewing methods
- Perfect balance between origin character and roast flavour
- Slightly oily surface beginning to appear
- Our recommendation: Our **Super Crema** – the name says it all, mate

**Medium-Dark Roast**

- Lower acidity, fuller body
- Rich, caramelised flavours
- Excellent for espresso and French press
- Oils beginning to appear on bean surface
- More roast character than origin character
- Our recommendation: Our **Espresso Master** – this beauty pulls shots like a dream

**Dark Roast**

- Minimal acidity, heavy body
- Bold, smoky flavours
- Traditional espresso roast
- Shiny, oily surface
- Roast flavour dominates over origin characteristics
- Our recommendation: Our **Mocha Prince** – rich, bold, and absolutely delicious

Don’t worry, we haven’t forgotten about our mates who prefer decaf – our **Decaf** blend gets the same careful attention to roasting as all our other varieties. The decaffeination process happens before roasting, so we can still develop all those beautiful flavours without the caffeine kick. Perfect for those who want to sleep sometime before midnight!

And for those who care about where their coffee comes from, our **Fairtrade** blend ensures your morning cuppa supports farmers getting a fair dinkum price for their hard work. It’s good coffee that does good – what more could you want? Well, maybe a Tim Tam to go with it, but we’ll leave that up to you.

## The Science Behind the Flavour

The transformation from green bean to roasted coffee involves over 800 different aromatic compounds. During roasting, proteins break down into amino acids, starches convert to sugars, and acids develop that contribute to coffee’s signature brightness. The longer and hotter the roast, the more these compounds change.

Temperature control is absolutely crucial. Too hot too fast, and you’ll get uneven roasting – some beans burnt, others underdeveloped. Too slow, and you risk baking the beans, which creates dull, flat flavours. It’s trickier than getting the perfect sausage sizzle going, but our roasters have got it down to a fine art.

Humidity also plays a huge role, especially here in Australia where conditions can change dramatically. On humid days, beans take longer to dry out, while on dry days, they might roast too quickly. Melbourne weather has nothing on the unpredictability of coffee roasting! Our experienced team adjusts for these variables every single day.

## The Importance of Freshness

One thing many coffee lovers don’t realise is that coffee is best consumed within 2-4 weeks of roasting. That’s why we roast in small batches and print roast dates on every bag. The oils and compounds that give coffee its flavour are volatile – they break down over time when exposed to air, light, and heat.

Fresh roasted coffee also needs to “degas” for a day or two after roasting. That’s why you might notice your coffee bag looks a bit puffy – those are CO2 gases being released from the freshly roasted beans. It’s like the beans are taking a deep breath after their hot ordeal! For espresso, we actually recommend waiting 3-5 days after roasting for optimal extraction.

## Behind the Scenes: Our Roasting Schedule

We roast Monday through Friday, starting at 6 AM (yeah, we’re early birds – someone’s got to be!). Each batch is carefully logged with details about bean origin, roast profile, environmental conditions, and tasting notes. Our quality control team cups (professionally tastes) every batch to ensure consistency and quality.

We also maintain detailed records that allow us to track how different variables – humidity, bean moisture content, ambient temperature – affect our roasts. This data helps us maintain consistency even as conditions change throughout the Aussie seasons. We’ve got more charts than a weather bureau!

Our roasting room is a symphony of sounds – the rumble of the roaster drum, the distinctive cracks of the beans, the whoosh of the cooling tray. Each sound tells our roasters something important about how the batch is developing. It’s like listening to the beans have a conversation, though admittedly they’re not the chattiest bunch until they’ve had their coffee… wait, that doesn’t work, does it?

## Cupping: How We Taste Our Coffee

Every batch gets cupped – that’s the professional way of tasting and evaluating coffee. We grind samples from each roast, brew them in a standardised way, and then slurp (yes, slurp!) the coffee to taste it properly. The slurping helps spray the coffee across your palate so you can evaluate all the flavour notes. Don’t worry, your mum’s table manners don’t apply here – the louder the slurp, the better the evaluation!

We’re looking for balance, clarity, and the specific characteristics we want from each blend. If something’s not quite right, we’ll adjust the roast profile for the next batch. It’s this attention to detail that keeps our coffee consistently excellent – and keeps us caffeinated enough to care about the details!

## Sustainable Roasting Practices

Roasting coffee produces chaff (the papery outer layer of the bean) and requires significant energy. At Bay Beans Coffee, we’ve invested in afterburners that eliminate smoke and odours, and we compost all our chaff. We’re also working toward carbon-neutral roasting through renewable energy and efficient equipment – doing our bit for the environment, one roast at a time.

We source our green beans through relationships with importers who work directly with farmers, ensuring not just quality but also sustainable farming practices. Coffee is one of the world’s most traded commodities, and we believe in supporting the people who grow it.

## Brewing Tips for Freshly Roasted Coffee

To get the most from our freshly roasted beans:

1. **Store properly**: Keep beans in an airtight container away from light and heat. Don’t store in the fridge or freezer – the moisture and temperature changes will affect the flavour.
1. **Grind just before brewing**: Pre-ground coffee loses flavour quickly. Invest in a decent burr grinder if you can – it’ll make a huge difference.
1. **Use the right water**: Clean, filtered water between 90-96°C. Water quality matters more than most people think – your coffee is 98% water, so don’t cheap out on the H2O!
1. **Match grind to method**: Coarse for French press and cold brew, medium for drip coffee and pour-over, fine for espresso. Getting the grind size right is crucial for proper extraction. Think of it like choosing the right tool for the job – you wouldn’t use a sledgehammer to hang a picture frame, would you?
1. **Measure carefully**: Use a 1:15 to 1:17 coffee-to-water ratio. That’s about 60-65g of coffee per litre of water. Kitchen scales are your friend here.
1. **Time it right**: Different brewing methods have different optimal brew times. French press needs 4 minutes, pour-over about 2-3 minutes, espresso should extract in 25-30 seconds.

## Common Roasting Myths Busted

**Myth**: Dark roast has more caffeine
**Truth**: Light roast actually has slightly more caffeine. The roasting process breaks down caffeine, so the longer you roast, the less caffeine remains. So if you’re after a proper wake-up call, go light!

**Myth**: Oily beans mean fresh coffee
**Truth**: Oil on the surface actually indicates the beans are getting older or were roasted quite dark. Fresh light and medium roasts shouldn’t be oily. If your beans look like they’ve been through a chip shop, they might be past their prime.

**Myth**: You can’t over-extract light roast
**Truth**: Any coffee can be over-extracted if you grind too fine or brew too long. Light roasts might be more forgiving, but they still need proper brewing technique. Even the nicest person can have a bad day if you push them too hard!

## The Future of Roasting at Bay Beans Coffee

We’re constantly having a go at new techniques and technologies. Recently, we’ve been exploring fluid bed roasting for certain specialty lots and investigating how different cooling methods affect flavour development. We’re also working on expanding our single-origin offerings and developing seasonal blends that showcase the best of each harvest.

We’re excited about some new direct trade relationships we’re building with farms in Central and South America. These partnerships allow us to work directly with growers to develop specific flavour profiles and ensure sustainable practices.

## The Roaster’s Day

Our head roaster arrives each morning with a plan, but remains flexible. Maybe the Colombian beans are a bit denser than usual, or the humidity is higher than yesterday. Each batch is a conversation between the roaster and the beans, with adjustments made in real-time based on what’s happening in the roasting chamber. It’s like having a chat with a mate who doesn’t talk back – thankfully, the beans are better listeners than most people!

The first batch of the day is always a test – checking how the equipment is running, how the beans are responding to the heat. By the time we’re roasting customer orders, everything is dialled in perfectly. No one wants their morning coffee to be the guinea pig batch!

## Why Small Batch Matters

We roast in small batches – typically 10-15kg at a time – because it gives us complete control over the process. Large commercial roasters might process hundreds of kilos at once, but they sacrifice the ability to make fine adjustments. It’s like trying to have a personal conversation in a crowded pub versus a quiet coffee shop – one’s clearly better than the other!

It also means fresher coffee for you. We’re not sitting on massive inventories of roasted coffee that slowly go stale. We roast what we need, when we need it, ensuring you get the freshest possible product. No coffee sitting around gathering dust like that exercise equipment you bought in January!

## Experience the Difference

The next time you visit Bay Beans Coffee, ask about our roasting schedule – we love giving tours and sharing our passion for this incredible craft. You might even catch a batch coming out of the roaster, filling our shop with that unmistakable aroma of freshly roasted coffee.

Coffee roasting is where science meets artistry, where green agricultural products become the complex, flavourful beverage that starts millions of days around the world. At Bay Beans Coffee, we’re stoked to be part of this ancient craft, and we’re committed to roasting coffee that not only tastes exceptional but tells the story of its journey from farm to cup.

Every cup you drink represents months of growing, careful harvesting, meticulous processing, and finally, our careful roasting. It’s a chain of craftsmanship that we’re proud to be part of, and we reckon you can taste the difference that care makes.

*Ready to taste the difference fresh roasting makes? Visit us at Bay Beans Coffee or order online to experience coffee at its peak flavour. Fair dinkum, once you’ve tried freshly roasted coffee, you’ll never go back to the stale stuff.*

☕ Discover the Taste of Freshness at Bay Beans Coffee – Australia’s Favourite Coffee Beans! 🇦🇺


Looking for premium, freshly roasted coffee beans delivered straight to your door? At BayBeans.com.au, we take pride in roasting high-quality coffee beans to order – ensuring every cup you brew is packed with flavour and freshness.


✅ Roasted fresh in Australia
✅ Delivered fast – direct to homes, cafés & offices
✅ Loved by coffee enthusiasts and businesses alike
✅ No contracts – just great coffee, every time


Whether you’re a passionate home barista, a bustling café, or a corporate office that appreciates good coffee – Bay Beans has you covered.


👉 Taste the difference at www.baybeans.com.au
Freshness. Simplicity. Quality.

Mother’s Day is May 11th - only 2 weeks away.

Looking for the perfect Mother’s Day gift? Treat Mum to the rich, smooth taste of Bay Beans Coffee — lovingly roasted and delivered fresh to her door.

A gift from the heart (and one she’ll savour with every cup).

Order now at www.baybeans.com.au and make her day extra special!

#MothersDay #CoffeeLovers #BayBeans #FreshRoasted

Exciting news from Bay Beans!
Your favourite fresh coffee is now even easier to get your hands on — and straight to your door, with FREE delivery Australia-wide!

We’ve updated our website at baybeans.com.au to make your coffee experience even smoother:
• New easy payment options:
• Apple Pay
• Afterpay (Pay in 4)
• Credit Cards
• PayPal

No fuss, just beautiful coffee — from our roastery to your mug.

Check it out now and treat yourself to a better brew!
☕ baybeans.com.au

Dear Coffee Lovers,

An Important Update on Our Pricing
After maintaining the same prices since 2011, we’ve made the difficult but necessary decision to adjust our pricing structure at Bay Beans.

Why Now?
Over the past 19 years, we’ve absorbed countless cost increases—from green coffee beans and sustainable packaging to rising shipping costs and fair labor practices. Throughout this time, we’ve remained committed to delivering exceptional coffee directly to your door without passing these costs on to you.

The Coffee Landscape Has Changed
Since 2011, we’ve witnessed:
• Green coffee prices climbing by over 40%
• Shipping and logistics costs more than doubling.
• Packaging materials increasing by 35%
• Our commitment to paying fair wages to everyone in our supply chain

How We Compare in Today’s Market
We’ve carefully researched the current specialty coffee market to ensure our new pricing remains competitive while maintaining our quality standards. For transparency, here’s how premium coffee is currently priced across the industry (total cost including delivery):
• Bay Beans (new pricing): $49.70/kg (includes free delivery)
• 5 Senses: $81.20-92.70 total ($68/kg + $13.20-24.70 delivery)
• 8 at Trinity: $81 total ($68/kg + $13 delivery)
• Paradox Roasters: $73.09 total ($64/kg + $9.09 delivery)
• Wide Open Road: $71.95-79.95 total ($64-72/kg + $7.95 delivery, free over $80)
• Caramelenzo: $64 total ($55/kg + $9 shipping)
• Micrology: $65 total ($55/kg + $10 shipping)

Despite these challenges, we’ve maintained our prices through operational efficiencies and accepting slimmer margins. However, we’ve reached a point where we need to make an adjustment to ensure we can continue providing the quality you expect.

Our Promise to You
Even with this price adjustment, we remain committed to:
• Sourcing the highest quality beans through direct relationships with farmers
• Roasting in small batches to ensure peak freshness
• Including free delivery with every order (a savings of $5-25 compared to many competitors)
• Providing the exceptional customer service you’ve come to expect

When you factor in our included delivery, Bay Beans will continue to offer exceptional value compared to other premium coffee providers.

Our Current vs. New Pricing
Current pricing:
• Specialty beans: $39.70/kg (includes free delivery)
• Decaf beans: $49.70/kg (includes free delivery)
Our updated prices will be:
• Specialty beans: $49.70/kg (includes free delivery)
• Decaf beans: $63.70/kg (includes free delivery)

Even with this adjustment, when you factor in the included delivery service (an average of $25 value compared to competitors), Bay Beans continues to offer exceptional value in the premium coffee market. This adjustment allows us to continue investing in quality and personalised service while ensuring our business remains sustainable for years to come.

Thank You
Your support has meant everything to us over these past 19 years. We don’t take price increases lightly, and we’re deeply grateful for your continued trust in Bay Beans.

If you have any questions or concerns, please don’t hesitate to reach out to us.

With gratitude,
James Axisa
0428-555-535
Chief Espresso Officer

What is happening to the global price of coffee for Australia?

Due to various supply issues, global coffee coffee growing conditions and what I suspect is a certain amount of speculative restriction of supply for the intention of achieving higher prices in the future, the Global Coffee price has increased 400% in the last 3 years alone. To add to these pressures, the US government’s decision to apply a tariff of up to 46%, the trickle-down effect for Australia is real.

It’s my belief that the tariffs, although they only apply to US Coffee market will impact Australia by way of forcing our prices up for certain regions that will be increasing demand because their tariffs are lower for example Mexico, Colombia, Brazil, Peru etc

With Bay Beans coffee focusing on the premium end of coffee farm supply, we are particularly exposed and unwilling to compromise on quality for the sake of price alone

US Govt Tariff Rate for each country of origin

Nicaragua 18%

Vietnam 46%

Indonesia32%

Colombia, Honduras, Guatemala, Peru, Ethiopia, Kenya, Brazil, 10%

Mexico 0%

☕ COFFEE ALERT: In today's "Things That Probably Shouldn't Exist But Do" news...

I recently discovered Coffee-flavoured Doritos, and as your friendly neighbourhood coffee roaster, I felt professionally obligated to investigate. You know, for science.

First, let's address the elephant in the room: these chips contain a mind-blowing 0.4% coffee. That's right - if these chips were a coffee shop, they'd be the one that serves instant coffee and calls it "artisanal."

The taste? Imagine if you described coffee to someone who'd never had it, over a bad phone connection, and then they tried to recreate that flavour in a lab. While blindfolded. During a power outage.

It's like they took the concept of "breakfast blend" way too literally - somewhere between corn chips, a vague coffee-ish whisper, and complete confusion. My taste buds held an emergency meeting and are still debating what exactly happened.

As a coffee roaster, I can confidently say these chips are to coffee what a crayon drawing of a submarine is to actual naval engineering - technically, they're related, but you wouldn't want to dive in either.

The good news? If you're looking for actual coffee flavour, I know a place that sells beans with 100% coffee content. Just saying. 😉

#CoffeeButNotReally #WhatDidIJustEat #BaybeansActualCoffee

Don’t toss those coffee grounds—they’re a treasure trove of possibilities for your home and garden! Packed with potassium, they’re a natural fertilizer that boosts plant health, enriches compost, and even attracts earthworms to improve soil vitality. Plus, they’re a gardener’s secret weapon for keeping pests like slugs and moles at bay.

Around the house, coffee grounds are a powerhouse for freshening up spaces. They absorb odors beautifully, making them perfect for deodorizing your fridge or mixing with essential oils for a delightful scent. They can even help restore scratched furniture, naturally darken hair, soften your hands, and keep dark clothes looking vibrant in the wash.

In short, coffee grounds are a versatile, eco-friendly gem—perfect for gardening, cleaning, and so much more.

Follow David Attenborough Fan for more inspiring tips! 🌱✨

As a coffee roaster deeply connected to Australia's coffee community, we've been following the discussions about coffee pricing with great interest. Recent speculation about dramatic price increases has prompted us to share some insights about the real factors affecting your daily cup.

Industry leaders Kirk Pearson, Co-Founder of Project Zero Coffee in Melbourne, and Andrew Low, Supreme Coffee CEO, have provided valuable perspective on why predictions of $12 coffee are more fiction than forecast.

Understanding True Coffee Costs

The price of your favourite coffee involves multiple components beyond just beans. While coffee commodity prices have indeed reached historic highs, it's crucial to understand that beans typically represent only 12-15% of a cup's total cost – approximately 50 to 65 cents.

"Even if coffee prices doubled, this would add only about $1 per cup to the sell price to recover the cost increases," Andrew Low explains. Other essential elements include:

• Packaging and milk costs
• Labour expenses
• Rent and utilities
• Insurance and taxes
• Equipment maintenance

Realistic Price Projections

According to industry analysis, a more realistic pricing scenario by year-end would look like:

- A base price increase to about $5 for a small coffee (covering historical non-coffee cost increases)
- An additional 50 cents to address current bean price increases
- A potential further 50-cent increase if commodity prices remain high

This suggests a more realistic price range of $6-7 for a small coffee in the short term – significantly below the speculated $12 mark.

The Specialty Coffee Perspective

In the specialty coffee sector, pricing often follows a different logic. Many roasters, including ourselves, maintain direct relationships with producers, paying premium rates regardless of market fluctuations. This relationship-based pricing model helps maintain quality and ensures fair compensation for farmers while providing more stable pricing for consumers.

Kirk Pearson highlights this practice with an example: "Market Lane sources a coffee called Santa Isabel from Guatemala every year. They've had a relationship with the producer for years, and stick by each other through hardships so are likely to pay above market price to maintain the relationship."

Supporting Local Coffee Culture

The Australian coffee industry recognises the current cost-of-living challenges facing consumers. As Andrew Low notes, your local café experience represents more than just the sum of ingredients – it's an investment in craftsmanship and community.

The solution lies in measured, transparent price adjustments that support sustainability across the supply chain while maintaining the special relationship between cafés and their customers. This approach ensures that quality coffee remains accessible while supporting everyone involved in bringing that perfect cup to your table.

---
*This article has been adapted from original reporting by BeanScene Magazine, with additional industry insights from Bay Beans Coffee Roasters.*

There's something magical about discovering new ways to enjoy coffee, especially when those discoveries come from unexpected places. During a recent journey through Bologna, Italy, the writer stumbled upon a café serving what they called "caffè della gioia" – quite literally, "joy coffee." These delightful creations were topped with clouds of whipped cream infused with various fruit and nut powders, creating an experience that was both indulgent and refreshing.

Bringing this joy back to Australia became a mission, and after some experimentation, we've found a simple way to recreate this experience at home with your favourite Baybeans coffee. The secret? Freeze-dried strawberries crushed into a fine powder and folded into freshly whipped cream.

To create your own joy coffee at home:
1. Start with your preferred Baybeans coffee – whether it's a rich espresso or your favourite filter roast
2. Whip some fresh cream with a touch of sugar until soft peaks form
3. Fold in finely crushed freeze-dried strawberries (readily available at most supermarkets)
4. Top your coffee with this vibrant creation

The result is a perfect balance of rich coffee, creamy sweetness, and bright fruit notes that transform your daily brew into something special. The strawberry powder adds a subtle tartness that complements our coffee beautifully, particularly our medium roasts with their natural caramel notes.

For those busy mornings, you can take a shortcut by simply sprinkling the crushed strawberries over regular whipped cream – it's still delightful and adds that touch of joy to your daily coffee ritual.

Whether you're hosting a weekend brunch or treating yourself to a midweek pick-me-up, this simple addition can transform your regular coffee into something extraordinary. It's proof that sometimes the most joyful discoveries come from playing with classic combinations.

Try it with our Bay Beans Mocha Prince for an especially harmonious pairing.

☕️ ATTENTION CAFFEINE CRUSADERS AND MORNING ZOMBIES! ☕️

BEHOLD! The life-changing beans that'll make your regular coffee taste like dirty dishwater!

🌟 FRESH ROASTED = FRESHLY ROASTED = WE LITERALLY WAIT FOR YOUR ORDER BEFORE WE EVEN LOOK AT THESE BEANS!

These aren't your average "been-sitting-on-a-shelf-since-the-dawn-of-time" beans, oh no! These bad boys are living their best life, waiting to transform your Monday morning meltdown into a symphony of productivity!

⚡️ Already fueling:
- Fancy cafes (where they charge $7 for a flat white)
- Office warriors (who definitely "need" 6 cups before noon)
- Home baristas (yeah, the ones with the $2000 coffee machine they're still learning to use)

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That's right - from Bondi to Broome, Darwin to Hobart, we'll ship these beans faster than you can say "Don't talk to me until I've had my coffee!"

⚠️ WARNING: Side effects may include:
- Sudden urges to become a coffee snob
- Inability to drink instant coffee ever again
- Speaking in Italian coffee terms you can't pronounce
- Looking down on people who put sugar in their coffee
- Actually getting things done before 9am

🌿 Fresh beans so good, your office Kev will stop suggesting meetings at 8am!

Want the full beans (pun absolutely intended)? Bounce over to baybeans.com like a caffeinated kangaroo!

Remember: Life is too short for bad coffee, and these beans are fresher than your excuses for being late to work!

P.S. Your current coffee beans saw this ad and are now feeling inadequate. Do them a favor and put them out of their misery! 😉​​​​​​​​​​​​​​​​



# From Zombies to Coffee Snobs: The Ad That Turned Coffee Marketing Into Comedy Gold

Let's face it - most coffee ads are about as exciting as watching your coffee pot drip at 6 AM. They're all misty mountain farms, earnest farmers holding beans, and words like "artisanal" and "hand-picked" thrown around like confetti at a barista championship.

But what happens when you throw conventional coffee marketing out the window and replace it with pure, caffeine-fueled chaos? Magic, that's what.

## Breaking Down the Bean-sanity

Picture this: instead of the usual "our beans are sourced from the highest mountains," this ad hits you with "ATTENTION CAFFEINE CRUSADERS AND MORNING ZOMBIES!" It's like being slapped awake by your coffee - before you've even bought it.

The genius lies in how it taps into our everyday coffee culture. We all know that person who treats their morning coffee like a religious experience (and if you don't know that person, you probably are that person). The ad doesn't just sell coffee; it sells a personality.

## Why It Works (Besides the Caffeine)

1. It speaks human. Not marketing-speak, not coffee-snob-speak, just pure, unfiltered, possibly over-caffeinated human.

2. It acknowledges our coffee-drinking stereotypes with a wink. From the office warrior who needs six cups before noon to the home barista with their expensive equipment, we all see ourselves (or someone we know) in these descriptions.

3. The warnings about becoming a coffee snob and never being able to drink instant coffee again? That's not just humor - it's aspirational marketing wearing a comedy mustache.

## The Secret Ingredient

The real magic here isn't just the humor - it's the authenticity. Between the jokes about office Kevs and $7 flat whites, there's a genuine product promise: fresh beans, roasted to order, delivered anywhere in Australia. The humor doesn't mask the quality; it amplifies it.

## The Aftermath

Let's be honest - this kind of advertising is risky. Some might say it's not "professional" enough. But in a world where we're bombarded with serious, artsy coffee ads, sometimes you need to be the one that makes people snort their morning brew through their nose.

And isn't that what great marketing is about? Creating something memorable that connects with people on a human level, while still delivering your core message?

## The Bottom Line (Of Your Coffee Cup)

This ad doesn't just sell coffee beans - it sells a story, a personality, and a promise. It turns the simple act of buying coffee beans into an entertaining experience. And in doing so, it achieves something remarkable: it makes you want to buy coffee beans not just for the coffee, but for the joy of being part of the joke.

So the next time you're writing marketing copy, remember: sometimes the best way to sell something isn't to be serious about how serious you are - it's to show that you understand your audience well enough to laugh with them.

Now, if you'll excuse me, I need to go make another coffee. Writing about coffee without drinking coffee should be illegal in at least seven countries.

*[Written while consuming an undisclosed amount of coffee beans from baybeans.com - and yes, I did become a coffee snob, just as the ad warned.]*​​​​​​​​​​​​​​​​

While we use a roaster capable of producing 150kg per hour, here is an opportunity to acquire a professional grade 5kg roaster in Australia. This Probat coffee roaster, purchased by a roasting enthusiast with a passion for coffee and used minimally for a hobby roasting business.


I don’t have any affiliation with the seller, but this in the manage would certainly be the piece! Here in the advert;


Machine is in excellent condition, selling due to a change in priorities. Only 706 hours runtime. Has always been housed in a clean, approved premises. Machine is currently fully operational for inspection.
Imported from Probat with Australian Gas Appliance certification.
Stainless Steel Model
Brand: Probat
Model: Probatone Type II 5kg
Construction Year: 2013
Gas type: LPG
Electrical: 3-phase power
Runtime: 706 hours
Including Chaff Collector, external Cyclone, some flue pipes, handbooks, toolkit, manual crank.
Location: Newcastle Region, NSW Australia

This year, treat your special human by giving them a thoughtful gift that will be used many times over and bring joy every day. From Cold Brew kits to a personalised coffee mug - there is something for every coffee lover.

When it comes to crafting the perfect cup of coffee at home, enthusiasts know that experimentation and learning are half the fun. Whether you’re shopping for a budding pour-over fan or someone who meticulously adjusts every brewing variable, we’ve curated a guide to the best coffee gear for the holidays. From brewing essentials to grind-perfecting gadgets, these picks are sure to elevate any coffee setup. Even for those who seem to have it all, there’s always a new surprise to enhance their coffee experience. Here’s a look at some standout options:


Breville Bambino Plus Espresso Machine

For aspiring baristas, the Breville Bambino Plus offers compact size, simple controls, and café-quality results. The ThermoJet heating system and automatic milk frothing make it a user-friendly yet powerful machine.

Miir New Standard Carafe

For fans of multi-serving pour-overs, the Miir insulated stainless steel carafe is a game-changer. The funnel-shaped top works like a Chemex, offering precise pouring with a removable stopper to retain heat between servings. It’s a stylish option for keeping coffee warm for hours and is travel-friendly with an additional leak-proof lid.


Fellow Aiden Coffee Maker

Fellow’s Aiden replicates the pour-over experience with advanced customization options. It offers precise control over brewing temperature, coffee-to-water ratio, and bloom cycle. The intuitive one-button interface, roast presets, and scheduling feature make it ideal for pour-over aficionados.


Cuisinart Electric Burr One-Touch Grinder

The Cuisinart DBM-8 offers consistent grinding with 18 settings, perfect for any brewing method. It features an eight-ounce bean hopper and automatic grind settings, making it a reliable choice for a range of home brewing needs.

A change is coming - alternative milks that have historically been an upgrade cost are having that extra cost removed. There was a case in Australia that was taken to ACCC where the customer cited a case of discrimination by being charged extra while she has a medical intolerance to dairy.

This news out of the USA, Starbucks is changing their pricing model for milk alternatives. .

Good news for nondairy milk fans! Starting November 7, Starbucks will stop charging extra for nondairy milk options. This change, which coincides with the launch of their holiday menu, means you’ll now be able to choose from soy, oat, almond, or coconut milk at no additional cost. Starbucks says that removing this fee will make it easier for customers to create their ideal drink.

Customizing drinks is a big part of the Starbucks experience, and the company’s CEO, Brian Niccol, emphasized that nondairy milk is the second most popular modification, just behind adding an extra shot of espresso. With the new policy, customers who usually pay extra for nondairy milk could see their overall bill drop by about 10%.

Starbucks promises this is just one of many changes designed to make every visit worthwhile. Whether you’re a soy latte fan or love your almond milk cold brew, enjoy more freedom to make your Starbucks drink exactly how you like it—without the extra charge!

Maintaining your coffee machine at the office is an often overlooked responsibility that will maintain the quality and value of your asset. Investing quality coffee beans for your employees and visitors is a benefit that can provide your staff with a rewarding experience and your visitors with a sense of comfort and quality that is representative of your business.

A modern Bean to cup machine requires basic maintenance that can be allocated to your Office champion and will ensure your coffee machine is available to use and enjoy in between major services at a coffee Service Centre

Typical tasks can be split up into two distinct classes being daily and monthly.

At the end of each day it is prudent to perform the following tasks both for the benefit of the machine and to encourage staff to maintain a certain level of cleanliness around the machine. You should empty the drip tray and clean it. Making use of your porter filters, blind filter or plug without any chemicals is a good way to clean the group head and wash down any hard surfaces, paying particular attention to the steam wand.

The steam wand is often neglected and failure to clean this area can very quickly result in a clogged steam jet.

On a monthly basis the machine should be back flushed with the appropriate cleaning solution. Typically a food safe citric acid available as a powder.

Another monthly task could be to the scale machine however with the exception to South Australia and some tank water installations the buildup of scale is not an issue that requires Maintenance outside of annual servicing

At the end of each week, check the stock levels of your coffee beans ensuring you have at least one weeks supply fresh roasted coffee beans

When you place your order with Baybeans, you can expect delivery within just a few days - we roast daily and ship orders via express post every single day.

Get your coffee beans here with a genotype discount for offices and businesses https://www.baybeans.com.au/bulk-coffee-beans.html

Let’s talk about mycotoxins. They’re not exactly something you want in your coffee. These are toxic substances produced by certain molds that can grow on crops like coffee beans, grains, and dried fruits. When ingested in significant amounts, mycotoxins can mess with your health, causing anything from digestive issues to more serious stuff like kidney problems and a weakened immune system.


Why Are Mycotoxins an Issue for Coffee?


Since coffee comes from a natural plant, it’s susceptible to mold, especially during harvesting, drying, and storage. If coffee beans are kept in humid or warm conditions for too long, it creates the perfect environment for molds like Aspergillus and Penicillium to grow. These molds can then produce mycotoxins such as ochratoxin A and aflatoxin, which are not something you want in your morning brew.


Most coffee brands make sure their beans meet safety limits for mycotoxins, but if you’re one of those people who wants the cleanest and safest coffee possible, even a small amount might be too much for comfort.


The Difference High-Quality Coffee Beans Make


Here at Bay Beans, we’re all about keeping your coffee mycotoxin-free, and that starts with using only the best raw green coffee beans. We get our beans from trusted suppliers who go the extra mile to dry and store them properly. This not only keeps the beans fresh but also reduces the chances of any nasty mold sneaking in.


How We Keep Our Coffee Mycotoxin-Free at Bay Beans


1. Where We Get Our Beans Matters: We only work with farmers who use top-notch practices, making sure the beans are harvested, dried, and stored the right way.
2. Quality Checks: Our beans go through strict inspections and tests to make sure they meet our high standards and stay mold-free.
3. Storage Done Right: Proper storage is key. We keep our beans in conditions that prevent mold growth, so they stay fresh and delicious all the way to your cup.


Why Choose Mycotoxin-Free Coffee?


If you’re someone who drinks coffee every day, you might want to think about choosing mycotoxin-free options for peace of mind. Even small amounts of mycotoxins could add up over time, so why take the risk? With Bay Beans, you don’t have to. We’re dedicated to bringing you coffee that’s not only safe but also tastes amazing, thanks to our focus on quality from start to finish.


Try out our mycotoxin-free coffee at Baybeans.com.au and taste the difference for yourself. Once you’ve had coffee this clean and flavorful, you won’t want to go back!

We all know coffee is the magical elixir that keeps us going, but could your beloved brew do more than just wake you up? Could it actually help keep your muscles strong as you age? Let's dive into the science.

As we get older, something called **sarcopenia** creeps in. Basically, it’s the gradual loss of muscle mass and strength that makes us weaker and more prone to falls or fractures. For those over 50, muscle mass drops about 1-2% every year, and for folks over 80, nearly 40% may be dealing with sarcopenia. Yikes!

But here’s where coffee might swoop in like a caffeinated superhero. Thanks to its antioxidants and anti-inflammatory properties, some studies suggest that coffee could help *reduce* muscle decline by promoting cell regeneration and reducing oxidative stress. In fact, there’s evidence that increased coffee consumption might even help preserve muscle mass and stave off sarcopenia, although the effects might vary by gender (and more research is needed).

While some studies in Asia hint at coffee’s muscle-boosting powers, there’s still a lot to figure out, but hey, knowing that your favourite brew could do more than fuel your mornings is pretty exciting, right?

So, should you add another cup to your daily routine? We say: why not! Just keep an eye on how it makes you feel—whether it’s caffeinated or decaf, coffee might just be the secret weapon your muscles didn’t know they needed.

Stay strong, stay caffeinated!

Lawyers working for a woman have filed a class action lawsuit against Biggby Coffee, alleging discrimination by up-charging for non-dairy milks.

The complaint echoes similar class action complaints — in some instances word-for-word — filed against Starbucks and Dunkin Donuts that have moved through the courts in recent years.

Filed this week in District Court, the lawsuit alleges that Biggby Coffee charges a 50 cents to $1 surcharge for non-dairy milks such as oat, soy, almond or coconut milk. However additional charges are not included for certain other additives or substitutions, such as sugar or artificial sweeteners, decaffeination or dairy milks of different fat contents, according to the complaint.

The suit says Bower suffers from lactose intolerance that causes symptoms such as bloating, diarrhea, excessive gas, nausea, abdominal pain, cramping and fatigue, and thus must be careful not to consume dairy products.

Like the Starbucks and Dunkin’ suits, the latest lawsuit alleges violations of the Disabilities Act, while seeking damages on behalf of the class.

This really does not sit well with me - coffee is coffee, extracted from coffee beans. Adding milk, non dairy milks, ice, syrups, or sugar and chocolate are choices that I don't believe contravene any rights for the Disabled. 

What do you think?

Do you love coffee and want to find new ways to enjoy coffee? Affogato has to be the berst kept secret for a deliciously creamy desert that is perfect any time of the day. 

Grab a clear glass, reach for your favorite ice cream, for me that is a creamy vanilla bean ice cream and drop a couple of scoops into the glass. Extract a double shot of espresso over the ice cream and enjoy your declicious treat of Ice Cream drowned in Espresso. 

A simple twist on the Affogato is to opt for a double shot of Ristretto. To make a Ristretto instead of a traditional espresso. cut the extraction short, 15 seconds of extraction instead of 30. You'll end up with a sweeter coffee in the cup with less volume - perfect when combined with the ice cream. 

What does the math look like when comparing making coffee at home vs paying for coffee at your favorite cafe? Before we get started, take a moment to make a mental note of how much you think you'd pay over a year for just two coffees per day. Got that number locked in? Ok, lets go...

In 2024, the average price for coffee at a cafe is $5.50, but that can range from $4.20 up-to $7.00, depending on where you end up enjoying your coffee. Additional options such as alternative milks can add 50c to $1, and extra espresso shots are similar. 

If you enjoy a morning coffee to get the day started, and a second coffee mid morning, then you'd have payed $11 out of pocket. If you're like me, you'd probably start the day with two coffees and an afternoon coffee to sit back and relax, or perhaps to get over that mid afternoon lul. 

so, onto the math, assuming only 2 cups per day. 

• 2 cafe coffees per day @ $5.50 ea = $11.00
• $77 per week spent on cafe coffee
• $334.50 per month
• that's $4015 per year, for two cafe coffees per day. 
  

Let's just take a moment to consider that - $4,000 per year, for just two coffees per day, for one person - that doesn't include coffees for your partner, friend or business associates. If you enjoy coffee more frequently, like day 4 or 5 coffees per day, that's $10,000 per year, 

With today's inflationary pressures and the cost of living crisis, every dollar saved is going to put you in a better financial position. When cutting out coffee from your daily life is not an option, because its a luxury you enjoy and a small reward you provide to yourself for all the hard work you do, you need to think of a better option. 

Making cafe quality coffee at home is the answer! This can be achieved by investing in an Espresso Machine and complimenting that with cafe quality coffee beans, the same coffee beans that Bay Beans supplies to Cafe's all over Australia.  When a 1kg bag of Bay Beans coffee costs only $39.70, delivered to your door, and 1 bag will make 144 shots of coffee (or 70 double shot coffees), that's only 57c per coffee. If you enjoy your coffee with milk, a premium milk is $4.50 per 2 litres, supplying enough milk for 14 large coffees, at a cost of 33c per flat white or latte. When we add the two costs together, that is only 90 cents per coffee!

the same math per year is $4,000 vs $657 - a saving of $3,343. 

Sure, you'd have the cost of a machine to consider, but imagine the machine you could purchase and own as an asset for $3,343. Your machine could be completely paid for in no time from the savings alone, then all the extra savings could be put away for a holiday to Bali, or dining out at your favorite restaurants, splashing out on live performances or just to help ease the cost of living pleasures. What you decide to do with over $3,500 per year is entirely up to you to enjoy in whatever way you decide. When you further consider the income tax you've already paid on that $3,500, its like getting a payrise of $5,000!

I spotted Panadol on the shelf at my local chemist, with Caffeine. I thought it was an interesting application of caffeine but received this comment and thought it was a great question!

“ Is that a lot of caffeine, say compared to a cuppa?”

It’s equivalent to the caffeine from half a cup of coffee. Our Espresso Master is 150mg per 250ml cup. I checked into why this version of Panadol contains caffeine - they report the caffeine acts on the paracetamol, increasing its effectiveness.